When many discount, buy gifts, and other fanquan, flashy marketing practices be applied to the field of household consumption, the owners expect a simple, authentic promotion ways for home consumption be truly affordable. Recently, by macalline and real estate agents, home companies, building materials brand was jointly developed by "household coupons" that the owners of this long-expected to be achieved.
The Quartet to build the "coupons"
Discount, buy gifts, fanquan, back to cash these businesses have established promotion tools for home owners to produce an "aesthetic fatigue", is it really benefits or plain then discounted vacation benefits, consumers are often unable to identify. How to create a simple and real benefits for owners of marketing practices, the owners, stores and brand businesses win, is the owner and circulation sells the field of common interest.
Recently, macalline combined with 21st century real estate, I love my home, the Central Plains real estate and other intermediary company, today, invasive, decoration company, the common inside the well-known domestic brand developed complementary use of the Quartet "home coupons". Where the purchase of real estate, real estate agency choose the decoration company decoration or login macalline website win home coupons owners are free to get the value of the vouchers of $ 5000.
Discount discount enjoy "real money"
Compared with traditional marketing practices, the Quartet to jointly launch home coupons maximum advantage is intuitive and affordable: this corresponds to the marketplace free of charge to the owners of the 5000 block of money, the owner can choose brand a lot, and can be launched in the businesses of various types of promotions on enjoyment after discount.
Macalline Beijing District Planning Manager Li Jin Wei said, the Quartet to jointly launch home coupons is a market demand. Home consumption in general are large amount of consumption, the owners are very concerned about the price, but are suffering from a lack of understanding of the market is, often in the capital's major home stores to go out again or choose not to worry about the price of the product, trouble and effort, and ultimately very easy to end up as a result of fatigue and blind consumption results. Home coupons is to solve this problem for the owners of a headache, so they really get the equivalent of a marketplace to 5000 Yuan in cash, autonomous consumer.
Hypermarket "bleeding" Quartet benefit
Consumers do not have any consumer behavior can first get a sum of $ 5000 vouchers, the money who is to pay the Bill?
Li Jin Wei to press fairly the accounts: vouchers must be sent to the needy in the hands of the owners, the owners of the information on where to get? real estate intermediary is the most direct source of information. It sells the field in cooperation with real estate broker, owner information, real estate agency also take this opportunity to win a meeting does not take the opportunity cost of sales. "Real estate broker, so why not do? stores pay ' 5000 Yuan ' win is the most valuable consumer groups, is very worthwhile. ”
Handheld vouchers of consumers to participate in the activities of individual market brand vendor companies and consumer, merchants receive cash benefits will be reduced to $ 5000, appears to be the sum of sales is moved into brand merchants to pay the Bill. Fact, Li Jin Wei said, businesses reduce the $ 5000 in cash proceeds from the sale of farm to credit in the form of compensation, that is, businesses lose $ 5000 RMB payment, the landlord sells the field is $ 5000 per hire business. "So who check more of sin, who credit hire. For businesses, the same is not the cost of sales, selling farm in help merchants looking for customers, so that the ' household coupons ' final pay only sells the field side. "Li Jin Wei said, not all businesses are eligible to participate in such activities, only the business and brand recognition of merchants only.
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