In the financial crisis, how this cabinet products in quality and design, style and style breakthrough? recently, held at Bay cabinet briefing, Agen Group Chief color designer Klaus? Mont Hauff, Mr. cabinets fashion trends with attendees explored and exchanges.
Agen concept: environmental protection and innovation
At the press conference, Mr. Klaus first expounded Agen's two great ideas, is seeking development with innovation "," "to environmental responsibility." He noted that environmental protection and eco has become increasingly concerned about the topic everyone, so companies have put the "environmental protection, ecological" as the pursuit of goals. Agen also attaches great importance to Agen in the production process for heat recycling effect is obvious, and therefore won the "European Environment Award". In addition, Agen in the logistics area to develop environmentally-friendly logistics solutions, also won the "national logistics Award" in Austria. Pay attention to the "environmental protection, ecology," is the value of agen, create "more from wood" became the motto of agen. In the "environmental protection, ecological", Agen has always been the European wood production leader.
In innovation, Agen also of unremitting pursuit. In new product development before Agen will do market research, research, not blindly. Nowadays popular "ecology and texture" in "environmental and ecological" basis of fashion trends, "environmentally friendly" content diversity and access to different areas of industry, as more and more accepted and recognized. In fact, "ecology and texture" was also the pursuit of love that kind of innovation.
In addition, Agen pursuit of innovation include: "new naturalism", because of environmental concerns, "new naturalism" gradually in the design field development has become a trend; "segmentation and open", similarly to Agen pursue goal, which is also the design trends of the future. It enables traditional kitchen and separate living room, "segmentation and open" is the future trend of development. These are Agen pursuit of innovative trends.
Shape and color: the trend of the design
"The shape and color," is also a subject of Claus explains.
Klaus pointed out that design is not just a color contrasts attract the eye, "-" a reasonable mix of similarly striking. In fact, some of the popular design, "thick" mix is more and more into the design area, such as kitchen, living room etc. For the "color", Klaus said that grey will be increasingly important, and is applied to the interior design field.
Because gray material surface treatment that adds some of the more unique personality, that cater to the modern human individuality household needs. Therefore, grey in home design, will occupy an increasingly important position. In addition to the grey, light green, Fuchsia is popular color. Now the popular kitchen design, the use of glass elements, the bright green glass into the kitchen. Moreover red more and more attention, like POLO new car, leather sofas, curtains, etc. of the design, use of purplish red, purplish red and grey or gray tone of color will appear more elegant, fusion.
European brands cabinets or other areas of new product at home, in the use of such design elements, such as RWK and HACKER kitchen new design, all use these design elements.
The use of Western and Eastern elements
Klaus stressed that in the design process, taking into account the different areas of culture, lifestyle, habits, climate and other factors.
The furniture area, these factors on design is extremely important. For example, before the financial crisis, the market for a good, furniture design often add some creative, expensive alternative products, such as the use of wood products in large, or there is a distinct, sharp contrast product, works well, although expensive, but very popular. But nowadays affected by financial crisis, people buy furniture consider economic, affordable, more is the classic practical, durable products. Therefore, the design must be taken into account the factors, different times, different furniture requirements.
Welcomed by the European consumers ' favorite "open kitchen" is popular in China, Klaus believed that modern social, network, communication is highly developed, different countries, regions and people Exchange, interaction and influence each other frequently, so it is not the problem. Some new themes and products, or the new suit and will soon spread in the industry, and share them.
Just like in the Bay new products release, see the European frontier design, so that the "open kitchen" will pop up in China, it's only a matter of time. Claus also noted that, due to the financial crisis, many European top cabinets brand is aimed at the Chinese market. Their landing, will bring a new product showcase of the city and the new fashion trends, to bring about learning Chinese designers, good for reference. The final result is that Europe's popular new products and trends in the Chinese market fashion quickly up to speed up the integration between each other. Klaus concluded that, in product design in good shape and color, "", "elements of Eastern and Western culture."
Effective application, will be the future direction of the cupboard is winning.
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