Saturday, December 18, 2010
Expansion of the surface of the cabinet brand beauty shop contrarian real peril.
<p> Shanghai World Expo is a strong low-carbon whirlwind, architecture, food, tourism, energy, clothing. equipment, retail ... ... almost everything has been dubbed the "low-carbon." .Under the influence of this whirlwind, green living has become increasingly attracted attention. .Especially the cabinet industry, the consumer's increasing demands for environmental protection. .First half of 2010, the cabinet industry is too busy to closely follow the "low-carbon style." .</ P> <p> Chinese enterprises has always been the habit of crowding together, the green trend in society, the cabinet companies who can not fall behind, have played the green signs to attract customers and promote sales. .It is undeniable that many enterprises are dressed in stylish "Green Paper" - follow the trend of the occasional low-carbon environment, really can do, "Green Heart" - not only to ensure that products on the human body .health guarantee is also in the entire R & D, design, supply, production, logistics and so the whole industry chain to achieve environmental protection cabinet low-carbon business, estimated to be few. .</ P> <p> first real green cabinets must be high-cost products. .These costs include corporate costs of the original into the public part of the cost of enterprise products, such as the original business-to-gas, waste, waste water discharge into the enterprise with little or not included in cost accounting, environmental protection due to the truly low-carbon, are .to be included in the cost of business components. .Not included in the cost of the relative companies, the real business of green products cost will certainly be pushed up. .Low-carbon green cabinets to achieve environmental protection, environmental protection must purchase the advanced equipment, application of environmentally friendly low carbon technology, environment protection and energy to hire a professional high-end talent, these are the costs to spend even a huge investment. .</ P> <p> second is really necessary requirement for green cabinets high-margin products, the current consumer demands for green products is only limited direct impact on human health cabinet on the product formaldehyde emissions, while the cabinet in the production process .whether the environmental protection, energy saving, low-carbon does not concern, because this and the consumer has no direct interest, consumers are reluctant to foot the bill. .So the real business takes a lot of green cabinets cost of education, to guide, persuade consumers to help consumers how to identify, the use of low-carbon products truly environmentally friendly. .The majority of the cost of education is to businesses themselves, without the support of high profits, companies have no motivation and ability to conduct consumer education and popularization. .</ P> <p> third is only higher than the current cabinet industry average profit can lead to the sustainable development of the green cabinet industry. .Business is profit-driven, and thankless who do not want to do things. .Only high-profit, to allow enterprises to continue to go into new environmentally friendly low carbon technology research and development, technology and manufacturing, to attract more social capital into the green cabinet industry, ensuring industry health, healthy, sustainable development and growth. .</ P> <p> Fourth, only the high-profit support of the "green heart" enterprise can be gradually put the "Green Paper" enterprise removed from the market and let the real consumption of green products become mainstream. .Economics there is a "bad money drives out good money" market phenomenon, and if the market can be bad money in circulation, people will hide good money, but more and more to use counterfeit money, the market .more and more bad money, and finally forced good money out of circulation. .The same token, if only to chase fads chanting slogans green confuse and deceive consumers, "Green Paper" enterprises that can survive in the market and so popular, the real green companies will certainly have to be hit and .exclusion, ultimately from the "green heart" change to "Green Paper" of the. .Therefore, high-profit support to allow the "green heart" </ p> <p> companies and "Green" business rivalry, protracted war and insisted to play the final victory - the consumer .final pay and the fans. .</ P> <p> by the above analysis, the author does not mean that the cabinet truly green products is always high high-profit "windfall", but in a very long time, especially in the early stages of industrial development, & ldquo .; profiteering "is essential. .The green cabinet industry to grow and mature, with the scale and industrial upgrading, like any mature industries, such as home appliances, IT industries have not run the industry average diluted profit laws of the market. .</ P> <p> base of each cabinet manufacturers are now, especially the cabinets and panels related companies are playing their plate is E1, E0-level green sheet, E1-level consumer choice has become the lowest threshold. .I predict that in the future, cabinet manufacturers have their products will be marked out of carbon emissions, carbon emissions will express to the end consumer when the product is popular when the green cabinet. .Believe that this day will come sooner or later. .</ P> <P> <P>.
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