The focus of the cabinet industry, marketing the brand to the consumer era cabinet advance.

<p> the industry, as a global economic recovery in the engine and the bridgehead of China's home building materials market, the marketing community and the media to look in the cabinet industry has focused on low-carbon economy, the cabinet industry's leading brand in the record industry's future acts .trend direction. .</ P> <P> <P> <p> It is understood that the cabinet industry in 2009 a big trend is that consumer behavior of Chinese consumers become increasingly sophisticated, the demand for cabinet products have been based on the price of a full range of factors .measure, such as environmental protection, service, design, function, color, texture, shopping environment, service quality and so on. .And the B & Q store business models represented in the new consumer trends have erected barriers to entry before: no equipment, no technology, shoddy, shoddy work, plagiarism, low-cost small homogeneous competition in the market, the brand will be blocked .outside. .As the intensity of competition in the market further intensified the process of integration in the industry reshuffle, more and more of the weak will be eliminated, the strong will occupy more space and resources. .</ P> <p> undeniable, the industry with low barriers to entry, growth too fast, R & D staff shortages, lack of originality and plagiarism have been severely restricted products in China cabinet industry. .Past year and more, the financial crisis the objective for the cabinet industry to provide the external stimulus for change, but in the market competition and consumer demand, driven by the upgrade, the Chinese cabinet industry is on solid foundation of product consumption of advancing age to the era of brand consumption .. .</ P> <p> market participants believe that the fierce market competition means that the cabinet manufacturing industry profits to gradually end the era, the decline in profits, competition has been unable to support the homogenization of the "price war." .With the change in consumer perception, brand awareness, the future of young people is not only the main force of the cabinet consumption, and they will change the concept of market trends. .Cabinet has been completed by the required consumer, practicality, applicability to the grade change, the future competition in the market is not only the cabinet to sell products is designed to sell, selling the concept, selling brand, and the brand reflects the quality of life considerations will be the consumer .an important criterion. .</ P> <p> can be predicted that China's cabinet market in the future, relying on mimicry, the homogenization of low-cost competition, the enterprise will eventually be wiped out. .In consumer demand from the previous function of the individual to develop demand-driven, China's cabinet industry has vividly portrayed the era of brand consumption. .</ P>.